Self Marketing

Tainer: 
Dr. Heba Salama
Language Of Instruction: 
English
Target Group: 
Graduates
Master Students
PhD Candidates
Duration: 
One Day (9:00am- 4:00pm)
Module Code: 
SA-07
Content: 

This module defines self marketing and explains why it is important in the career. It explains the different components of a successful self marketing (resume – motivation letter – self introduction - interview – networking). Participants will learn how to utilize ones own strength points and, thus, improve their self marketing skills. 

Learning Outcome: 

By the end of the module, participants will be able to:

  • Structure and design own resume according to the international standards
  • Write a convincing motivation/cover letter
  • Introduce themselves clearly and effectively
  • Benefit from ones strength points/individual character
  • Recognize the importance of networking and benefit from their own networks
  • Deal with difficult/sudden situations during an interview 
Organizational Remarks: 

Necessary tools:

  • Data show + laptop
  • Flip-chart + paper sheets
  • Pin board + cards
  • White board + colored markers 
Venue: 
DAAD Cairo office
Target Degree: 
BA
BSc
MA
MSc
PhD